Digital Marketing Executive

Overview

ANDi Software Solutions is hiring for Digital Marketing Executive About the Company ANDi Software Solutions specializes in providing comprehensive technology and digital solutions to businesses. Our services range from website design and development, customized software, web and mobile applications, to e-commerce solutions and business management software. We also offer robust digital marketing, S

What you'll do

• ANDi Software Solutions is hiring for Digital Marketing Executive About the Company ANDi Software Solutions specializes in providing comprehensive technology and digital solutions to businesses.
• Our services range from website design and development, customized software, web and mobile applications, to e-commerce solutions and business management software.
• We also offer robust digital marketing, SEO, email automation, and business automation solutions.
• Our vision is to deliver tailor-made software and digital solutions that perfectly align with specific business needs, fostering growth and efficiency for our clients.
• Responsibilities The Digital Marketing Executive will be responsible for driving online business growth through various digital channels.
• Key responsibilities include: Search Engine Optimization (SEO): Improving online visibility and organic rankings through keyword research, on-page and off-page optimization, technical SEO coordination, meta data optimization, URL structuring, internal linking, image and content optimization, competitor analysis, backlink building, local SEO, and Google Business Profile optimization.
• Monitoring Search Console, analyzing keyword rankings and organic traffic, and identifying SEO improvement opportunities are also crucial.
• Content Marketing: Researching content topics, planning blogs and website content, preparing SEO-friendly content briefs, optimizing existing content, analyzing competitor content, identifying content gaps, and developing content strategies to ensure content is useful, relevant, and search-engine friendly.
• Social Media Marketing: Managing and enhancing social media presence across platforms like Facebook, Instagram, LinkedIn, and YouTube.
• This involves strategy development, content planning, post ideas, campaign execution, hashtag research, competitor and audience analysis, engagement monitoring, and performance reporting.

Requirements

• Practical experience with Go, RAG.
• Relevant academic or project background for a Digital Marketing Executive role.
• Strong written and verbal communication in English.
• Comfortable working on-site in online.

Skills