Director Performance Marketing

Overview

Lovehoney Group is the world’s leading sexual wellbeing company, with the mission to elevate pleasure through innovative technologies, a data-driven approach, and foster creative and fresh perspectives on intimacy. We offer exciting brands with innovative, high-quality sex toys, lingerie, and accessories in a streamlined online shopping experience. At Lovehoney, we employ over 800 passionate and p

What you'll do

• Lovehoney Group is the world’s leading sexual wellbeing company, with the mission to elevate pleasure through innovative technologies, a data-driven approach, and foster creative and fresh perspectives on intimacy.
• We offer exciting brands with innovative, high-quality sex toys, lingerie, and accessories in a streamlined online shopping experience.
• At Lovehoney, we employ over 800 passionate and progressive individuals across 11 global offices, each person contributing a unique blend of talents to our diverse workforce.
• We are proud to be a company that thrives by doing things differently, challenging expectations and stereotypes while making a positive impact on our customers’ lives.
• Join us at Lovehoney, where pleasure combines with creativity, data, and innovation! We are currently looking for a Director Performance Marketing who will be integral to driving high-level performance across Lovehoney Group.
• In this role, you will own the strategy, efficiency, and growth of our Group paid and earned acquisition engine across SEA, SEO/AIO, and Affiliates.
• You will combine your commercial and analytical expertise with leadership skills to manage channel teams, set the P&L, and translate market opportunities into measurable growth.
• What you will do Own the blended performance marketing P&L across channels, spend, CRoI/ROAS, customer acquisition, and contribution.
• Set the multi-channel acquisition strategy across brands and markets, defining priorities, investment rationale, and exit decisions.
• Lead, develop, and performance-manage SEA, SEO/AIO, and Affiliate teams, building capability and commercial ownership.

Requirements

• Practical experience with 32. eCommerce.
• Experience level: 10+ yrs.
• Strong written and verbal communication in English.
• Comfortable working on-site in Berlin.

Skills